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Online Marketing Campaigns

20 March 2009 No Comment

You have a business and you have a website but getting people to find your company and see what you have to offer is a challenge for most business owners. HyperLocal Edge lets you manage your business while we make sure your company is put in front of thousands of prospective customers.

By using our experts in online marketing and social media, we create measurable results of drawing traffic to your website from prospective new customers. Make your company standout from the others in your field by being virtually everywhere online. Allowing your customers to find you several different ways and creating new avenues for them to see your products or services and communicate with you.

HyperLocal Edge - Marketing Strategy

Email Newsletters

Sending an effective email newsletter is a powerful way to stay in regular touch with your customers or members. By staying on their “radar,” they’ll be sure to think of you first the next time they need a product or service you offer!

Email Promotions

Looking for a quick and effective way to let your customers know about new products and services, special discounts, or last-minute sales? Send them a promotional email. Choose the template that is right for you, then customize it with your logo, colors, and photographs.

Every email promotion template is easily expanded to include PayPal® “Buy Now” links, allowing your customers to buy directly from your email. Plus, you can add additional promotions and coupons with one click.

Define Your Goals for the Newsletter

This is perhaps the most important thing that I’ll say in this post because virtually everything else flows from this.

What do you want to achieve with this email newsletter? Is it about:

  • driving traffic to your website?
  • developing community among your readers?
  • building a list to ’sell’ to?
  • reinforcing your brand?
  • making money from advertising sold in the newsletter?
  • Something else?

Email Surveys

Make it easy for your customers to give you feedback. Using an email survey after completion of work allows your customers to let you know how they felt about the product or service they received from your business.

Contact HyperLocal Edge for more information about using email newsletters and surveys for you business.



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